On Thursday evening, amid swirling speculation concerning a shooting at Brown University, the network's Kaitlan Collins used social media, pointing out the conflicting information and pointing viewers to her network’s 9pm newscast.
Even though the network is hardly a flawless news source, her words seemed accurate for numerous observers. It stands as one of the organizations where one can locate grounded and mostly trustworthy reporting – especially during crises like the one unfolding near a New Hampshire storage facility.
A Precarious Position During a High-Stakes Battle
However CNN, now four and a half decades old, finds itself in a uncertain situation as two massive media conglomerates compete for ownership of its parent company, Warner Bros Discovery.
No matter the result, the destiny of CNN has turned into a high-stakes game of business acquisition, rather than as a question of what serves the information-seeking public.
“This is yet another example of the fundamental flaws with roots in many years of policy decisions,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Pennsylvania University.
The conjecture about the future owner of Warner Bros Discovery – will it be Netflix or Paramount Skydance? – fails to grasp a more important point.
“It gets presented as a financial tale with influential figures as the main characters, but there is very little discussion of the common good,” Pickard said.
A Further Layer: Donald Trump
This situation is further muddied by Donald Trump’s opinions about a network he has long portrayed as perhaps his main “fake news” antagonist.
Think back to the shouts of “CNN sucks!” at the president’s rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will protect him from journalistic oversight. That is part of why he seems to support Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to prefer that suitor more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, parent of CBS News, also recently placed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the editor-in-chief of that historic news network.
A Possibility of Continued Uncertainty
It is important to note, if Netflix is successful, CNN and other cable outlets would first be spun off into a independent unit. That would be a welcome development to many at the network, but it’s far from a safe harbor. That setup could position CNN for a future sale. It never ends.
In the view of Timothy Wu, a great deal of this is a violation of antitrust statutes, anyway. The well-known analyst of big tech’s dominance recently argued that anti-trust laws should block both deals.
“Either merger would be bad for the country, and both should be challenged by regulators,” Wu argued.
The Bigger Issue and a Way Ahead
No matter the outcome with this particular battle, the larger issue remains.
“The present media landscape is a very system hostile to democracy, but we ought not succumb to a sense of powerlessness,” Pickard said. Policy decisions – dating back to the 1930s and 1940s – helped to build this hyper-commercialized monster, and different policy decisions can address it.
Is this likely in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Reform is a distant prospect now, but that should not imply it will never happen.
Policies that support independent news organizations, reinforce local journalism, fund public media, and outlaw the accumulation of media power in too few hands are within reach – they are vital for a robust democracy.
In the world of media ownership, larger is not superior. And news organizations like CNN shouldn’t be pieces in the latest corporate chess match.